Blogging has been around for more than 20 years and is one of the most common forms of expression online. Individuals use it to share their ideas, thoughts and experiences, while companies use it to promote products, offer advice, etc.

For all blog owners, a themed domain extension exclusively dedicated to blogging websites is available from 21 November 2016. You’ve probably already guessed that it’s a .BLOG domain.

Why blog?

There are currently over 156 million active blogs, read by over 100 million people. So, by writing a blog, you are reaching out to a large number of online users who can become your loyal readers or your potential customers.

In addition to its huge reach, blogging is important for at least three other reasons.

1. Better search engine rankings. Quality and up-to-date blog posts attract more readers, and more traffic will be rewarded by Google ranking your site higher in relevant search results.
2. You’ll sell more. According to an analysis by online marketing company HubSpot, 60% of businesses that blog regularly gain more customers over a one-year period.
3. Because it’s easy. Free tools(WordPress, Wix, Weebly, etc.) allow you to set up your blog in less than 20 minutes. The next step is to start creating quality content related to your specific field. Many blogging communities and forums with experienced bloggers can help you write effective posts.

Why choose a .BLOG domain?

The most important argument for choosing a .BLOG domain is that web visitors will know from the domain name alone what to expect on the website. A .BLOG domain also brings other advantages:

• It is a new domain extension that allows you to stand out from the crowd of blogs.
• In addition to quality text, images, graphics and proper search engine optimisation, registering a .BLOG domain will create a powerful marketing tool.
• The domain is suitable for all areas of work and creativity, for amateurs and professionals alike.
• With a .BLOG domain you will increase your visibility on the web.

.BLOG Domain Terms and Restrictions

The domain has no registration restrictions, as it is available to all natural and legal persons. It can be registered for a period of 1 to 10 years and can range in length from 4 to 63 characters.